Tuesday, March 19, 2013

Lucky Magazine Announces First-Ever Two-Day West Coast FABB: Fashion and Beauty Blog Conference


Lucky, the magazine about shopping and style, announced today the 2nd annual FABB West. The two-day event, taking place April 4 th and 5th, 2013 at the Beverly Hills SLS Hotel, will once again bring the top influencers in fashion, beauty, technology and entertainment together. Day one of the conference is comprised of a series of panels and keynotes featuring industry leaders who will educate the audience on how to "Take It to the Next Level." Thursday's festivities will wrap with a VIP cocktail party where bloggers will have the opportunity to mix and mingle.  Day two will feature breakout sessions to provide bloggers with the tools they need to build their business.

"I am very excited to head to the west coast for our fifth installment of the Lucky FABB Conference.  The group of influencers Lucky brings together at the conference are setting the trends in blogging, e-commerce and social media and are truly redefining how fashion, beauty and technology work together,said Lucky General Manager and Senior Vice President, Gillian Gorman Round. "Additionally, it's the perfect opportunity for our advertising partners to reach such a highly sought-after audience. This event enables them to get their products in the hands of an inspiring group who have the same aesthetic as Lucky. We are thrilled to have P& G Grooming as the presenting sponsor once again along with LeSportsac, AG Jeans, L'Occitane, Miss Me, Style Network and Tacori."

Drew Barrymore, Lucky's May cover star, will deliver a keynote address in which she will discuss how she balances her busy life as a mother, actress and entrepreneur. The conference will conclude with a Q and A session with Betsey Johnson and an exclusive screening of her Style Network show, "XOX Betsey Johnson."

I'm looking forward to attending this conference and learning more about Social Media and Blogging.  I attended last year's conference and it was very worthwhile. From my perspective, Lucky Fabb offers a taste of all that is fabuless, social skills within a luxury destination spot. Follow my updates during the conference via Twitter @Recessionista.

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